Since their departure from the royal family in 2020, the Sussexes have been actively building their brands through various projects, including a memoir, a Netflix series, and a Spotify podcast.
However, both the Netflix series and Harry's memoir, "Spare," faced criticism for their negative portrayal of the royal family. The Spotify deal was mutually terminated after just one series of Meghan's "Archetypes" podcast, with the head of Spotify's podcast innovation branding the couple as "grifters." PR expert Mark Bowski noted the challenges the couple faces in creating content that aligns with their values while resonating with the audience.
Harry's desire to produce meaningful and valuable content has faced obstacles, with Bowski suggesting that platforms like Netflix and Spotify may not see the value in the type of content the Sussexes aim to create. The disconnect between their high-end values and the audience's preferences for more sensational content poses a challenge for the couple's success in the entertainment industry.
Reports suggest that the Sussexes' lucrative $100 million contract with Netflix may be in jeopardy following a recent meeting at a Beyoncé concert. Megan's presence in the same box as the CEO of Netflix, Ted Sandos, and his wife reportedly led to discomfort, with Sandos asking security to remove her. The incident raised questions about Megan's interactions with A-listers and her ability to navigate Hollywood's competitive landscape without appearing desperate for attention.
The Netflix deal is set to expire in 2025, but there are warnings that it could be terminated sooner. The portrayal of Harry's character in the final season of "The Crown" as a slimy, drug-abusing brat with a questionable haircut and gold chain has also stirred controversy. Royal expert Angela Levin believes that Harry might take issue with the scene depicting King Charles informing his sons about Princess Diana's tragic death, as it contradicts Harry's own account in his memoir.
These challenges highlight the complexities the Sussexes face as they navigate the entertainment industry and attempt to balance their values with audience expectations. The scrutiny on their contracts and public image underscores the competitive nature of Hollywood and the need for strategic decisions to secure long-term success.
