Recently, People magazine featured a story highlighting the meteoric rise of Meghan Markle's new Instagram account, which gained an impressive 375,000 followers overnight after its launch on Thursday.
Markle's latest social media venture, dedicated to her brand American Riviera Orchard, has swiftly amassed a substantial following, crossing the 375,000 milestone within a mere 24 hours and earning the coveted blue check mark verification. Notable figures such as Chris Jenner, Abigail Spencer, and Mindy Carling have shown their support by following the page.
Joining the enthusiastic community of American Riviera Orchard enthusiasts are prominent personalities like model Elle McPherson, esteemed designer Misha Nonoo, former Archewell Foundation president Mandana Diani, and acclaimed photographer Misan Harran, further boosting the momentum.
Markle's close friends Heather Dur and Kelly McKzen, with whom she recently enjoyed a ski trip at the end of February, have also embraced the new account enthusiastically. Additionally, the founder of Pates Platinum and McKzen, and the co-founder of Alliance of Mums, Dra, took to their Instagram stories to commend the launch of this exciting venture.
However, in comparison to actress Jennifer Aniston's remarkable Instagram debut in 2019, where she amassed over 8.6 million followers in just one day through a single friend's selfie, Markle's impact has been less spectacular. Aniston, once one of the few A-list actresses holdouts to social media, opened her Instagram account in 2019 and currently boasts an enormous following of 45.3 million followers.
Unlike Aniston, whose Instagram debut famously broke the internet, Markle's efforts have been hindered by the presence of numerous bots associated with her account, coupled with Harry's futile attempts to fabricate fake accounts using crayons on Instagram, further dampening prospects. It's likely that this endeavor will fizzle out faster than Spotify, primarily due to Markle's apparent lack of commitment rather than contributing meaningfully.
She seems solely focused on monetization and hitching onto other projects, a behavior that is undeniably pathetic.
Moreover, Markle's Instagram account is perceived as dull, with some criticizing her for posting a series of squares to create a large picture logo. Jennifer Aniston, who has made it abundantly clear that she's not fond of Meghan Markle, often interacts with posts that openly criticize Markle and her husband.
Back in her acting days, Markle lost a chance to become friends with Aniston after challenging her acting skills. A source reveals that when Markle was cast in "Horrible Bosses," she had hoped Aniston would recognize her talent and become friends, but that didn't happen. Aniston barely noticed her, and Markle was devastated to find out her part had been cut to a mere 30 seconds. Reportedly upset, Markle spoke ill of Aniston and claimed she was just as good, though many saw it as sour grapes.
By introducing her brand, Markle inadvertently underscores her status as yesterday's news, or perhaps even last month's. While talented A-list entertainers, creatives, sports stars, and viral influencers continue to dominate the scene with impressive credentials, coveted invitations to major fashion and awards events, lucrative contracts, vast fan bases, and the ability to go viral effortlessly, Markle's Jack-of-all-trades approach doesn't merit consumer investment.
Amidst the global cost-of-living crisis, consumers are increasingly discerning about how they spend their hard-earned money. Unless they are affluent, they wouldn't waste funds on products associated with Markle's tarnished reputation. Consumers prefer to invest in home wares from reputable brands offering classic designer pieces, high-quality vintage finds, or support promising indie designers.
Similarly, when it comes to jams, consumers prefer locally made options from knowledgeable artisans or trusted brands like Bon Mum, or homemade varieties crafted from fresh local fruits. Markle's lack of focus and commitment does not warrant consumer investment.
