Meghan Markle is at it again, turning yet another tragic disaster into a public relations spectacle. This time, she’s stepping away from the ongoing drama surrounding her royal exit and Netflix deals to create yet another video about herself.
In what she likely saw as an act of generosity, she posted a video on Instagram celebrating her efforts to obtain a Billie Eilish T-shirt for a teenager whose home was lost in the California fires. The way she presents the story, one might think it was an act of supreme selflessness, but the reality is far from it. The video begins with Meghan recounting a visit she and Prince Harry made to Altadena, a community devastated by the fires. She describes spotting a 15-year-old girl standing amid the wreckage of her home and, in a completely natural and totally relatable moment, asking her age.
What follows is a rather dramatic revelation: the teen was devastated over losing a Billie Eilish concert T-shirt in the fire. And, of course, Meghan just happened to be the one to swoop in and solve the problem. While replacing a lost item is a kind gesture, framing it as some grand rescue mission seems excessive. After all, it’s a T-shirt—not a lost pet, family heirloom, or cherished childhood keepsake.
Meghan then explains that, despite not personally knowing Billie Eilish, she used her connections to track down a replacement. She makes sure to emphasize her efforts by mentioning that she thought of “everyone she knew,” as if she were the fairy godmother of celebrity merchandise. Instead of quietly gifting the shirt, she ensures the moment is properly documented, even announcing that she plans to email the teen’s mother directly. A private act of kindness would have sufficed, but where’s the publicity in that? Wrapping up the video, she states, “I just wanted to share this with you guys,” which sounds less like genuine goodwill and more like a plea for admiration.
Many viewers couldn’t help but question the logistics of Meghan’s story. At the time, the mayor of Los Angeles had restricted access to fire-damaged areas, so how exactly did she manage to stroll in with cameras in tow? Furthermore, the casual way she asks for the teenager’s mother’s email seems oddly out of touch—because, naturally, when your home has just burned down, handing out contact information to strangers is a top priority.
Then there’s the issue of timing. Who else would see a devastating fire and think, “This is the perfect opportunity for my next heartfelt video”? While countless people lost everything, Meghan’s approach seems more performative than genuinely helpful. The focus isn’t on making a meaningful impact; it’s on making sure her 1.6 million Instagram followers see just how influential and well-connected she is.
This latest stunt is more than just a misstep—it reinforces what many already suspect. Meghan Markle loves to talk about herself. In under two minutes, she manages to say “I” or “me” 22 times, a staggering level of self-promotion. That energy might have been better spent on meaningful philanthropic efforts rather than turning someone else’s tragedy into social media content. The bigger question remains: why does she feel the need to broadcast her charitable acts at all? True generosity is about helping others, not ensuring the world sees you as the hero of the story. Meghan’s version of charity seems less about giving and more about crafting the perfect image—one where she remains the center of attention, princess title or not.
