Meghan Markle has an extraordinary talent for transforming even the most straightforward projects into grand spectacles.
This time, she finds herself entangled in a legal dispute so absurd that even her own attorney has decided to cut ties. According to a recent exposé by Paula M, Meghan is caught in a trademark battle over her latest rebranding attempt—an endeavor that, true to form, has turned into a complete disaster. The irony is hard to miss, given that the brand name in question, "As Ever," unintentionally reflects Meghan’s ongoing streak of missteps. The issue? Her legal team bungled the application, leading to complications that resulted in her lawyer making a swift exit—almost as fast as a streaming executive dodging one of her unimpressive pitches.
Meghan initially filed for the "As Ever" trademark, only for it to be swiftly rejected due to existing trademarks and legal technicalities. Apparently, branding doesn’t work by simply slapping a name on something and claiming ownership—an inconvenient truth Meghan seemed to overlook. Realizing the blunder, her legal team scrambled to revise the application by removing references to clothing. Then, in January 2024, reports conveniently surfaced claiming that the trademark had been approved. Except, it hadn't. Rather than taking the time to understand how trademarks actually work, Meghan took a different approach—she fired her longtime lawyer, the very person who had managed her business affairs for years. And let’s just say, he isn’t going quietly.
According to Paula M, this attorney has been by Meghan’s side through a series of questionable business dealings, many of which were based in Delaware. In other words, he knows where all the metaphorical (or perhaps literal) skeletons are buried. Now, thanks to Meghan’s signature habit of burning bridges, he just might start talking. What makes this situation even more absurd is Meghan’s recent attempt to expand the "As Ever" brand to include coffee—because one failed investment in Clever Blends apparently wasn’t enough. If that weren’t baffling enough, she’s also applying for rights to produce films, audio content, and web series under the same brand. The strange part? She already has "Archewell Productions" for those very purposes. So why create another entity? Is she trying to distance herself from joint business ventures with Prince Harry? Interesting.
Naturally, none of this is Meghan’s fault—at least, not in her version of events. No, the blame surely lies with her now-former lawyer, the so-called incompetent media, and perhaps even the cosmic alignment of the planets. Playing the victim has always been her go-to move. Allegedly, she didn’t even inform her lawyer of his termination—he found out after the fact. Classy. But this isn’t just a minor misstep; it has the potential to spiral into a full-blown legal war, with mudslinging on both sides.
So, what’s next for Meghan Markle? Another self-indulgent documentary about how the legal system has wronged her? A dramatic, tell-all interview where she tearfully insists she just wanted to create something meaningful? Or perhaps another business venture doomed to crash and burn like the rest? One thing is certain: Meghan has an undeniable talent for generating chaos. And while she may style herself as the Duchess of Rebranding, her track record suggests that her next endeavor will likely meet the same unfortunate fate as those before it.
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