Meghan Markle’s latest entrepreneurial venture is turning out to be more unconventional than ever.
Reports have emerged that her newly rebranded American Riviera Orchard products, which were rumored to be featured in Netflix pop-up shops in Texas and Philadelphia, have been completely shut down. According to The Telegraph, her latest business attempt revolves around selling dried biscuit and crepe mixes, with trademark filings also covering cookie mixes, edible dried flowers, candy sprinkles, and even cocktail mixes. It seems she is throwing everything into the mix, hoping that at least one idea will take off.
Then there’s the alleged Netflix partnership. Meghan had dramatically announced her business in an Instagram video, exuding excitement and seemingly hinting at ties to the streaming giant. However, Netflix quickly refuted these claims, making it clear that no such partnership existed. The reports of her products being sold in Netflix’s pop-up shops weren’t just exaggerated—they were entirely fabricated. It appears Meghan was attempting to create an association with Netflix, possibly hoping that by merely suggesting their involvement, she could pressure them into acknowledging a collaboration.
Netflix, however, was not playing along. Instead, they reportedly reached out to her agents at WME, expressing confusion over the situation. This incident seems to have been the breaking point for her agency, which is now distancing itself from her at an impressive speed—perhaps even faster than Prince Harry leaving a royal engagement. The reality is stark: there is no branding deal, no official partnership, and certainly no Netflix pop-up shop featuring Meghan’s cookie mixes. Whether she tried to pitch the idea or simply hoped that speaking it into existence would make it real remains unclear, but she has always been a fan of the so-called power of manifestation.
This isn’t the first time Meghan has used a "fake it till you make it" approach. Remember the supposed Dior deal? That was shut down in record time. The rumored exclusive Audible contract? Also nonexistent. She has a pattern of announcing partnerships that don’t actually exist, as if declaring them publicly will somehow bring them to life. Netflix, for its part, seems to be quietly letting their contract with her run out. They didn’t even include her upcoming show in their official list of new releases—a clear indication that they are ready to move on.
Looking at the bigger picture, Meghan has gone from attending royal engagements and engaging in international diplomacy to attempting to sell pancake mix out of a pop-up shop that doesn’t exist. It’s a dramatic fall from grace. Her ambitions of becoming the next big lifestyle brand mogul seem to be crumbling faster than a stale biscuit. Meanwhile, Netflix appears content to sit back and wait for their contractual obligations with her to end, making it abundantly clear that they have no interest in her side projects.
So, what’s next for Meghan Markle? Will she pivot to a wellness brand, launch a spiritual retreat, or create a line of signature scented candles infused with the essence of American Riviera Orchard desperation? Only time will tell, but one thing is certain—Netflix won’t be a part of it. As for her rebranded venture, American Riviera Orchard might as well be renamed "Never Going to Happen."
