In an era dominated by streaming services, limited series contracts, and celebrity-branded products, Tom Cruise stands out as Hollywood's last true superstar.
Unlike many of his contemporaries, Cruise has resisted the pull of streaming platforms, refrained from signing limited series deals, and eschewed creating his own branded products, such as a tequila line.
Recently, Cruise showcased his enduring star power during the promotional tour for "Top Gun: Maverick," which is set to hit theaters on May 27.
The actor's commitment to the big screen experience was evident as he embarked on a three-week tour spanning from Mexico City to Japan, with a prestigious stop at the Cannes Film Festival. Despite the challenges posed by COVID protocols, Cruise's tour was a nostalgic throwback to the days of Hollywood glamour.
The promotional event for "Top Gun: Maverick" felt like a time capsule, reminiscent of a bygone era when elaborate premieres and extravagant events were the norm. Cruise's helicopter, emblazoned with his name, landing on a retired aircraft carrier adorned with a red carpet and fighter jets, evoked the grandiosity of Hollywood's past.
Dressed in a sleek suit, Cruise, now a bit more weathered but still the charismatic figure who first played Lt. Pete "Maverick" Mitchell over three decades ago, addressed the crowd on the USS Midway. Against the backdrop of Harold Faltermeyer's iconic theme song, he marveled at the sight of mask-free faces, capturing a moment that felt both epic and like a return to classic Hollywood.
In today's Hollywood landscape, movie megastars like Cruise are a rarity. Stardom has evolved, with streaming algorithms and digital marketing replacing the traditional publicity tour. While actors like Dwayne Johnson, Zendaya, Tom Holland, Ryan Reynolds, and Chris Pratt enjoy tremendous success, they often align closely with specific franchises or superhero roles.
What sets Cruise apart is his ability to transcend generational, linguistic, and international barriers. A true global movie star, Cruise continues to draw audiences of all ages to theaters worldwide based on the power of his on-screen presence. At 24, "Top Gun" catapulted him to box office royalty, and he has maintained his status throughout the years.
While the industry witnesses a shift towards character-driven appeal, Cruise defies the trend by moving forward as if the world hasn't changed. Unfazed by the rise of streaming and changing viewing habits, he remains committed to the cinematic experience, symbolizing the last of Hollywood's vanishing breed of superstars.
