Prince Harry's upcoming Netflix project, a polo-centered series, was initially expected to bolster his and Meghan Markle’s public image and reinforce their appeal.
However, Royal expert Neil Sean suggests that fans should temper their excitement, as Netflix and its production partner, Boardwalk Pictures, have been unusually quiet about the project. This level of silence is uncharacteristic for Netflix, a company known for aggressively promoting promising ventures—especially those connected to the Royal Family.
Following the success of the "Harry & Meghan" docuseries, which captivated audiences with intimate glimpses into the Royal Family, Netflix anticipated another hit by delving into Harry’s interest in polo. However, translating royal drama into a sports-centered series may have presented unforeseen challenges. Originally categorized under the "Sports and Science" genre, the polo project has faced a lukewarm reception and limited promotional rollout. Despite the fanfare surrounding the Sussexes, Netflix's lack of marketing is unusual for a platform that heavily promotes everything from international rom-coms to true crime series.
The absence of teasers or trailers is telling, suggesting that Netflix might not have high hopes for the series. Additionally, Boardwalk Pictures, known for niche content like Gwyneth Paltrow's "Goop" series, has shown little enthusiasm. Their website, typically showcasing upcoming projects, makes no mention of Harry's polo show. This omission raises questions about whether the series will even reach audiences. Sources close to the project hint that Netflix and Boardwalk have taken a cautious approach, potentially sidelining the series due to limited interest. While polo has a royal legacy, it may not appeal broadly to Netflix's general audience, who often favor thrilling dramas or reality TV over a deep dive into polo tournaments.
Harry's venture into entertainment has had its ups and downs, with Meghan often describing their efforts as a “passionate hustle.” However, Harry's more subdued demeanor in recent public appearances suggests he may be less enthusiastic. If the series underperforms, it could join a list of Netflix projects quietly shelved. While contractual obligations may still guarantee compensation for the Sussexes, there is no certainty Netflix will continue investing in their content if audience interest remains weak. Although their docuseries "Harry & Meghan" managed to draw attention, it did not secure a lasting spot on Netflix's top-viewed list, indicating a potentially declining interest in the Sussex brand.
Netflix’s gradual and limited promotion of Harry's polo series, combined with an apparent "if it works, it works" strategy, suggests the streaming giant is not banking on this project for major viewership. This marks a significant shift in Netflix’s strategy toward the couple, who had initially been positioned as key figures in its programming. Whether this signals a waning interest in the Sussexes or simply reflects a poorly managed rollout remains to be seen. However, the combination of slow promotion, minimal public interest, and Netflix's apparent reluctance indicates the streaming platform may be reaching its saturation point with the Sussex brand.
As viewers wait to see if Harry's polo series will be quietly shelved or given a proper debut, the pressing question is whether the Sussex brand can endure another setback. Should this project underperform, it might lead to fewer appearances on the screen and more time behind the scenes for Harry and Meghan, brainstorming their next strategic move.