Meghan Markle recently shared a message with her fans through her newsletter promoting her lifestyle brand, As Ever. However, what was meant to be an exciting update for her followers turned into a slightly embarrassing moment due to a noticeable spelling error.
The third installment of the newsletter, which provided a sneak peek into upcoming products, included a link at the bottom encouraging fans to "follow the As Ever story." Unfortunately, the link contained a typo, which did not go unnoticed by her audience. Instead of the correct handle, @aseverofficial, the link was mistakenly written as @aseveroffical.
Despite the minor mistake, the link still directed fans to the brand’s official Instagram page, along with Meghan’s personal account. However, eagle-eyed followers were quick to point out the error, questioning the level of attention to detail in the promotional material. For someone who has built a brand emphasizing elegance and refinement, the oversight was seen as an unfortunate misstep. Some fans expressed amusement, while others noted that such small errors could undermine the polished image Meghan aims to maintain through As Ever.
In the newsletter, Meghan shared her inspiration behind the brand, reflecting on her long-held desire to create simple yet meaningful products that elevate everyday experiences. She expressed her enthusiasm for turning her ideas into something tangible, crafting beautiful items that encourage connection and celebrate life’s quiet, intimate moments. Among the products highlighted, Meghan placed special emphasis on a raspberry spread, describing it as the foundation of the brand’s journey. She noted that the jam would be presented in keepsake packaging designed to be repurposed for storing love notes or cherished mementos, allowing customers to share in what she described as a "pivotal moment" with her. She likened the experience to creating a time capsule, capturing memories and sentimental value within each carefully crafted product.
While the typo in the newsletter may have sparked lighthearted criticism, Meghan’s message remained focused on her vision for As Ever—offering products that blend functionality with sentimentality. Despite the minor blunder, the Duchess of Sussex continues to generate significant interest in her brand, with fans eagerly anticipating the launch of her upcoming items.
