According to a well-connected source, speculated to be Meghan Markle herself, she is gearing up for a series of appearances on TV talk shows and podcasts.
She also plans to grant interviews to select journalists, all aimed at bolstering her popularity in America. This initiative is part of what she is calling a "Summer of Love" media blitz for her American Riviera Orchard brand. Before ramping up the hype, securing the trademark for the brand would be a wise step. This media blitz aims to soften public perception of Meghan and drive online sales once the brand launches.
The source confirms that this campaign will be a charm offensive, targeting new fans through a mini media blitz with outlets known to be friendly toward her. Unlike Meghan and Harry's previous hard-nosed and often contentious approach to publicity, this campaign will focus on spreading love. Notably, it will refrain from further attacks on Harry's family. The identity of this insider is unclear, but Meghan's strategy appears focused on winning over new fans, possibly with some incentivization, as speculated by online commentators.
The insider revealed that Meghan is preparing for a significant promotional push, dubbed the "Summer of Love," to support her American Riviera Orchard brand. Meghan aims to expand her fan base in America, recognizing that her current social media following of 600,000 is insufficient. She seeks to attract new supporters beyond her existing network. Additionally, the insider mentioned that Meghan and Prince Harry are in discussions with Netflix about extending their contract, with Meghan potentially hosting her own cooking show featuring exotic dishes, cookbooks, and kitchenware.
However, any new deal with Netflix is unlikely to match the colossal $100 million five-year agreement they struck in 2020. Meghan intends to adopt a softer, more positive approach to publicity, moving away from the confrontational tactics previously employed. This change means refraining from further attacks on Harry's family. Executives at Netflix are reportedly interested in the idea of creating a new revenue stream by linking Meghan's show's commercial sales with American Riviera Orchard. They see potential in a partnership that could be financially beneficial for both parties. However, any new deal is expected to be less lucrative than their original agreement, at least initially.
The goal is for Meghan to promote her company via her TV show and build the brand into a powerhouse venture, akin to the success achieved by other celebrities like Gwyneth Paltrow and Jessica Alba. Despite Meghan's efforts, major media platforms like Spotify and Lemonada have already turned down her new project. She is now reportedly banking on her connection with Oprah Winfrey to pitch the show to television networks. Although there has been no response yet, Meghan remains confident in her abilities, a trait that some find irritating, comparing her to her husband, who is also said to have a short attention span.
