Gossip on X, courtesy of Moddy Force Now, has revealed that Meghan Markle is no longer represented by William Morris Endeavor (WME) due to the toxicity associated with representing someone accused of bullying cancer patients.
This development has left Meghan and Prince Harry struggling to maintain their dwindling brand, now symbolized by nothing more than jam and dog biscuits. On June 16th, Moddy Force Now shared an update stating, "Oh, for goodness sake, I had a call from New York City, where they've been dealing with labs to prop up a failing brand." Apparently, Harry was informed quietly, not in Hollywood but as part of the separation agreement, that it would not be publicly announced.
The split from WME, one of the most powerful PR agencies in America, signals a significant blow to the Sussexes' public image. Meghan's problematic relationship with PR firms isn't new; Sunshine Sachs, their previous agency, publicly quit representing them, citing enormous unpaid fees as a major reason. This move was a clear warning to other PR firms about the difficulties of working with the Sussexes.
Harry and Meghan were quick to announce that they would handle PR in-house, but there's been little evidence of effective change since late August 2022. Moddy sources reveal that Meghan has made enemies of two of the most influential PR agencies in America. A recent Instagram post by Harry's friend, Nacho Figueras, featuring a jar of Meghan's raspberry jam, has only added to the couple's woes. The post was meant to boost their brand but instead highlighted their dwindling influence. Figueras didn't follow up with more posts, suggesting even he is distancing himself from the fallout. Their brand has become so toxic that even their employees are questioning their future prospects.
A top-level PR executive from New York commented on the situation, laughing at the consequences for the agents involved. "Anyone involved in America or in PR knows this is a disaster. The press still has no reporting on it; perhaps the game will be up, and they'll have no choice but to tell the truth about the dire situation of the dubious duo," the executive said. The backlash is not limited to industry insiders; even the most ardent supporters are beginning to see the reality of propping up a brand associated with attacking cancer victims. Many supporters have personal connections to cancer and don't appreciate the negative association.
Sources suggest that Meghan and Harry's current PR representative in the UK might be an Archewell employee or a contractor hired for PR services. However, WME, their agent rather than their PR representative, is struggling to secure new contracts due to the Sussexes' poor performance on previous agreements. The couple has become a public laughingstock, leading WME to reportedly advise them to reconcile with the royal family to salvage their reputation.
The situation is dire. Meghan and Harry are seen as petty, jealous, vindictive, and self-centered, with a relentless obsession with the British royal family and a particular fixation on upstaging Catherine, the Princess of Wales. This behavior is painfully obvious and concerning to many. The recent attempts to stay relevant, like the ill-timed product launch of raspberry jam and dog biscuits, have drawn nothing but scrutiny and bad press. Critics have labeled their moves as petty, tacky, and desperate, seeing it as a transparent attempt to steal the spotlight from the royal family.
The Sussexes' brand is floundering in their efforts to maintain a public presence, failing spectacularly. Their toxic reputation, coupled with poor handling of PR and branding, has left them with few allies and even fewer opportunities. The advice from insiders is clear: Meghan and Harry need to seek professional help and reconsider their approach if they hope to salvage their image and career.